The Facebook and Instagram Ad platform is an invaluable tool for marketers. In this workshop, you will learn how to utilize the platform’s highly-customizable advertising capabilities to maximize return on ad spend, create better brand awareness, and increase your bottom line. You will gain insight into which targeting methods are best in a variety of industries, how to track conversions successfully, what content should be used in your ads, and how usage of advanced platform tools, including remarketing and look-alike audiences, can give you the best return on ad spend.

Takeaways

• Learn how to build successful Facebook and Instagram Ad campaigns.
• Discover how look-alike audiences can expand your reach.
• Learn the best remarketing campaign types to maximize revenue.
• Successfully complete an exam to receive a class completion certificate.

More details coming soon!