by Carole Reinert | Sep 4 | Center for Branding, Featured News, In The News
The future of brand management isn’t just strong storytelling and creative execution designed to improve KPIs. Instead, there is a greater importance on how leaders build guardrails necessary for AI agents interacting with current and potential customers. As AI agents...
by Carole Reinert | Aug 27 | In The News, Strategic Partners
Pitt Business’s Industry Advisory Council, a network of senior HR executives from more than twenty leading corporations — convened this summer at the Duquesne Club in downtown Pittsburgh to talk AI and leadership. There is no textbook for this moment. The senior...
by Carole Reinert | Aug 25 | Centers, Faculty News, In The News
At the recent annual meeting of the Academy of Management (AOM) in Philadelphia, Pennsylvania, Carrie Leana, the George H. Love Professor of Organizations and Management and professor of business administration, medicine, and public and international affairs,...
by Carole Reinert | Aug 13 | Accelerated MBA, Featured News, Graduate, In The News, MBA, Part-Time MBA, Signature MBA
Innovations may begin as a single idea nurtured by a path-breaking discovery but taking an idea from the lab to the real world requires expertise beyond science. The University of Pittsburgh School of Business offers a graduate level course, called Innovation Studio,...
by Carole Reinert | Jul 1 | College of Business Administration, In The News
Every industry depends on a positive bottom line, which makes a strong business background the ultimate career catalyst. Pitt Business has partnered with Community College of Allegheny County (CCAC) to offer a new business culinary arts certificate,...