Peggy Liu Earns Chancellor’s Distinguished Research Award

The University of Pittsburgh’s winners of the 2024 Chancellor’s Distinguished Research Awards include Peggy Liu, the Ben L. Fryrear Chair in Marketing and an associate professor of business administration for the Joseph M. Katz Graduate School of Business and College of Business Administration.

She and the 14 other recipients received a letter from Chancellor Joan Gabel along with a $2,000 cash prize and a $3,000 grant to support their work. Awardees will be recognized at the Faculty Honors Convocation on April 5, 2024, in the Carnegie Museum of Pittsburgh Music Hall.

The University’s February 28, 2024, announcement said Liu was honored for “her theoretical and practical contributions to research on social and physical well-being and the intersection between the two. Considered a prominent scholar globally, Liu received recommendations from well-known authorities in the field and was described by peers as ‘one of the most productive junior scholars” in the discipline, with a research record that has been ‘staggeringly strong in quality and quantity.’”

It was also announced in February 2024 that Liu was awarded the 2024 Award for Transformative Early Career Contributions from the Association for Psychological Science (APS). She and six other psychological scientists earned the Janet Taylor Spence Award for conducting cutting-edge research on topics like self-regulation, collective emotions and multicultural experiences. First awarded in 2010 and named after the association’s first president, the Spence Award honors particularly creative and promising APS members who embody the future of the field.